Programs
What kind of work
draws you in?
Two tracks, one school culture. Here's how they differ — and where they meet.
| Growth Creator | Growth Marketer | |
|---|---|---|
| You enjoy | Stories, films, visuals, brands and making things. | Business, customer behaviour, writing, research and numbers. |
| You practise | Writing, directing, shooting, editing and creative production. | Research, SEO, content, analytics, distribution and experiments. |
| You produce | Films, commercials, content series and campaign assets. | Audits, content strategies, dashboards and growth case studies. |
| First roles | Junior video editor, content producer, creative production assistant. | Growth marketing associate, SEO/content associate, junior search analyst. |
A taste of each
One assignment from each track.
Creator · Week 8
Portrait film
Deliver a 90-second portrait film with transcript, releases and a project archive. You'll light it, record clean sound and defend your cuts.
Marketer · Week 8
Your first SEO audit
Submit a prioritised audit with evidence, an impact hypothesis and a named owner for every fix. Explain what you'd do first, and why.
Typical day
Same rhythm, different work.
Creator
- Morning: a demonstration — exposure, lighting or an editing principle
- Afternoon: guided studio time in your pod of four
- Friday: critique on decisions, not polish alone
Marketer
- Morning: a worked example — search intent, analytics or a funnel
- Afternoon: guided lab work on a real or labelled sandbox site
- Friday: assessment of your reasoning and evidence
Shared foundations
Two tracks. One joint campaign.
120 shared hours
Professional communication, ethics, briefs, feedback and teamwork — taught together.
1,080 track hours
Independent teaching, rubrics and hiring pathways for each track.
One joint campaign
Creator and Marketer pods of four each run a real campaign together, with separate responsibilities.
The practical bits
Duration, hours and fees.
| Growth Creator | Growth Marketer | |
|---|---|---|
| Duration | 52 weeks · 40 on campus, 8 industry practice, 4 break | 52 weeks · 40 on campus, 8 industry practice, 4 break |
| Weekly | 30 campus hours, Mon–Fri 09:30–16:30 | 30 campus hours, Mon–Fri 09:30–16:30 |
| Cohort | 24 learners · 6 pods of 4 | 24 learners · 6 pods of 4 |
| Fee | ₹4,25,000 incl. GST Pending approval | ₹3,75,000 incl. GST Pending approval |
Still deciding? Try both.
Ninety minutes, in person. Do the work, meet the people, then decide.
Book a session
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Thanks — we'll write back with confirmed dates, directions and what to bring.